Edgar Montaño

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07:26 am edgarmontano
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The more you need to (must!) succeed at bringing the idea to market, the less success you’ll encounter, because your fear will come through.

Patience, awareness and skill matter, and you are best at this if you are prepared to fail without dying.

So, go do your art and make a difference. But don’t expect to be good at marketing if you have only this one and only moment to do it.

Seth Godin



07:49 pm edgarmontano
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The art of marketing is the art of brand building. If you are not a brand, you are a commodity. Then price is everything and the low-cost producer is the only winner.
Philip Kotler



02:05 pm edgarmontano

4 notes
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Like human beings all brands are born equal. The trick is to prove one isn’t. Branding is the art and science of identifying and fulfilling human physical and emotional needs by capturing attention, imagination and emotion long enough to make money from it
Idris Mootee



05:06 pm edgarmontano



03:53 pm edgarmontano